Introduction:
Getmentioned was approached by WikiJob, an online platform that provides career advice, interview tips, and job listings, to help them rank high in the forex trading niche. Having already assisted WikiJob in achieving top rankings in the HR niche, we utilized their expertise in authority link-building to help WikiJob boost their organic traffic in the trading niche. This case study highlights the steps taken by Getmentioned to achieve the desired result.
Problem:
The client wanted to rank high in the forex trading niche, and they needed assistance from Getmentioned to achieve this goal.
Solution:
We decided to use our authority link-building method to help WikiJob achieve their desired results. This method involves placing niche-relevant links on high-domain authority websites to improve website ranking and organic traffic. It order to get such links, we suggested our client’s pages as an addition to the relevant trading-related content in various blogs and media on the Interner. If the editors found our tip valuable, they added our proposed a link to the post.
Process:
- Research Stage: First of all, we needed to identify high-quality and relevant websites that could be potential link targets. We began by conducting a thorough analysis of WikiJob’s competitors in the forex trading niche. We used both manual and automated techniques to collect data about the competitors’ backlink profiles, including their anchor texts, strategies, domains, and links built. Then we used our custom formula to sort through the target websites and identified lists of trading-related websites and blogs that met our DR, Traffic, relevancy, and other criteria.
- Outreach Stage: We then focused on contacting relevant websites or individuals to request a link back to our client’s website. For that, we crafted personalized outreach email sequences, and send them to the relevant contacts. The goal was to persuade the target websites to link to our client’s site by demonstrating the value and relevance of our content or website.
- Link Placement: After a few follow-up emails, answering additional questions, and sometimes providing additional information to further persuade target websites to link to our client’s site, we finally managed to get the links we initially promised. After the placement was confirmed, we make sure to maintain our relationships and demonstrate our credibility and trustworthiness.
Results:
We followed our link-building process until we achieved 20+ live links for WikiJob. The whole process took four months, and the results were quite impressive. WikiJob’s organic traffic increased by 150K, with the highest point being 520K users. This successful authority link-building campaign contributed to a range of other WikiJob’s SEO activities and helped in achieving its goal of getting top rankings in the forex trading niche.
